What a good portfolio includes
- Your best 8 to 20 pieces of work, not everything
- A short introduction and photo
- Services and starting prices if you wish
- Clients or brands you have worked with
- Contact form and social links
Choose quality over quantity
Clients judge you by your weakest piece. Pick the work you are proudest of and that matches the jobs you want more of. For each project, add one or two lines: the client or type of client, what you did and the result. Group work by category - weddings, products, logos, interiors - so visitors find what they need.
Make it easy to hire you
Say clearly what you offer, where you work and how a project starts. Starting prices or packages save time for both sides. End every page with a clear next step: send an enquiry, check availability or book a call.
Your own address, not only social media
Instagram and Behance are great for discovery, but a portfolio on your own domain looks more professional on proposals and visiting cards, appears on Google for your name and cannot be taken away by a platform. Link both ways. Read website or social media page?.
For every creative profession
Photographers, wedding filmmakers, graphic designers, architects, writers, developers, artists, musicians and makeup artists. Start from the Portfolio / personal design or the AI website builder.